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The last few months of Martins’ existence, see a number of campaigns aimed at increasing the number of current account holders – especially the young who benefit from the climate of full employment that has not really diminished throughout the 1960s. Whether you leave school and walk straight into a good job, or go on to study at technical college or university, Martins wants you. It’s almost as if “business as usual” is a kind of Plan B, in case the merger somehow comes unravelled, or by some chance the name of Martins is actually allowed to live on. As we know, neither of these things actually happens, and with the benefit of hindsight, it is of particular interest to view in context these final innocent attempts to “keep calm and carry on”.
ABOUT A BANK ACCOUNT is published in several forms, mostly for the student market. There is a co-ordinated advertising campaign, and the main leaflet is also personalised to coincide with the opening of the new campus and Martins Branch at LANCASTER UNIVERSITY in 1968. Money or the lack of it—is something that concerns everyone, not least the student managing on a grant or allowance. Martins Bank have a special understanding of the student’s need to make the most of his money. A bank account can help in a number of ways, as this leaflet explains. As a student you don't need to be concerned about bank charges, either. Have a word with the Manager—you'll find him very approachable and ready to help you. This is just the right time for you to open a bank account. There's no better way of keeping control over your grant so that you always know where you stand. And incidentally, whatever bank is named on your grant cheque, you can open an account with it at Martins. The proper management of your money will be vital in your future career—and the help you can get from the bank now is as valuable today, when you’re probably budgeting on a shoestring as it will be when you're making your way in the world… Most people have a Current Account—it‘s the most useful: you get a cheque book and can make use of all the services which the bank provides. Let's consider briefly some of the advantages of a current account at Martins. There's no need to keep large sums of cash on you with the risk of loss or having it burn a hole in your pocket. Your cheque book lets you draw out just as much (or as little) cash as you need, when you need it Paying bills is easier when you pay by cheque. It's simple and quick, and it's safe as well. it's easy to deposit money— you can pay cash, cheques, postal or money orders into any branch of Martins Bank. Regular payments can be made automatically through your account. Items like subscriptions which are paid regularly can be dealt with by standing order. You tell the bank the details of the payments and they take care of them — although you must of course, make sure there is enough money in your account for the payments to be made. MONEY WHEREVER YOU NEED IT A big advantage of a bank account is that you can arrange for money to be available wherever you need it For example, if you keep your account at the branch most convenient for you during term, you can arrange to cash cheques at a branch near your home during the vacations. When you travel you can have Travellers' Cheques or a Letter of Credit to make money available wherever you may be, either at home or abroad. The bank can also arrange to supply a certain amount of foreign currency when you need it. SAVINGS If you are in the fortunate position of having some money you can put aside, a Savings Account or a Deposit Account will, provide a safe-keeping place for it where it will also earn interest for you. ADVICE ON MONEY MATTERS Every Martins Manager has a lot of experience in money matters- dealing not only with large sums but with modest amounts as well. Indeed he is very much aware just how important proper advice and help can be to the person of limited means. Your Manager will always be pleased to see you and to discuss your needs and problems. Remember; he's trained and experienced in the job—and he's a person you can make a friend of. For example if your grant cheque is delayed there’s no need to find yourself in difficulties when you've an account at Martins—have a word with the Manager and he'll tide you over. A WORD ABOUT MARTINS Martins is one of Britain's big national banks. With over 700 branches throughout England and Wales, you're never likely to find yourself far from one of them. And at all of them you will find that special touch of friendly helpfulness which is the hallmark of Martins. Call in and see us. You'll find that it's no idle boast when we say that Martins go to extremes to be helpful M